Community Unites: Elder's Ace Hardware Launches Campaign for Hurricane Helene Relief

Johnson City, TN (October 6, 2024)—In the wake of Hurricane Helene's devastating impact, Elder's Ace Hardware launched a fundraising campaign to support The Salvation Army's disaster relief efforts.

The neighborhood favorite announced that from now until October 20th, customers at Elder's Ace Hardware have the opportunity to make a significant difference with a simple gesture. By rounding up their purchases at the register or making a personal donation, they can contribute directly to the relief efforts. The best part? Every single cent raised goes straight to The Salvation Army's recovery work in the areas hit hardest by Hurricane Helene.

Tom Glenn, President of Elder's Ace Hardware, emphasized the community's spirit of unity: "Our community never fails to come together in times of need. We're pleased to offer our customers a convenient way to give to the communities devastated by Helene."

But Elder's Ace Hardware isn't stopping there. The company has committed to making its own substantial donation to the relief efforts, further cementing its long-standing tradition of giving back to the communities it serves.

"We're incredibly grateful for Elder's Ace Hardware support of our community members who are struggling to rebuild their lives upended by Hurricane Helene," said Bo Sells, Emergency Disaster Services Director for The Salvation Army in Tennessee. "This partnership will help us reach more people in need and provide critical assistance for the long road to recovery.”

The Salvation Army is currently on the ground in affected areas, providing essential services to those struggling in the aftermath of Hurricane Helene. Their efforts include:

• Distributing food and water to displaced residents
• Providing essential recovery supplies
• Offering emotional and spiritual support to those in need

Every contribution, no matter how small, makes a difference in the recovery effort. Next time you visit your local Elder's Ace Hardware, consider rounding up your purchase. It's a small act that can have a big impact on the lives of those affected by Hurricane Helene.

For those who want to donate directly, visit helpsalvationarmy.org or find your nearest Elder's Ace Hardware location.

About Elder's Ace Hardware

Elder's Ace Hardware, a family-owned business deeply rooted in the community, has grown from its humble beginnings in 1969 on Highway 58 to become a local institution. With 32 locations spanning East Tennessee, Middle Tennessee, Western North Carolina, South Carolina, and North Georgia, Elder's Ace Hardware now employs about 500 staff members and ranks among Ace's ten largest retailers. Each store offers an impressive inventory of 25,000-30,000 items, including 19,000 different screws and bolts. The company is known for carrying signature products such as Stihl, Big Green Egg, Benjamin Moore Paint, Traeger grills, YETI, and Costa sunglasses. Their paint sales alone are a remarkable 35,000 gallons sold annually.