Sqwincher Donation Benefits Salvation Army Flood Relief Effort

August 27, 2016
Christopher Bryant | christopher.bryant@uss.salvationarmy.org

Sqwincher Donation Benefits Salvation Army Flood Relief Effort

Baton Rouge, LA - If you are an officer, employee or long time volunteer of The Salvation Army, you’ve heard it said many times, “I thought The Salvation Army only did Christmas and thrift stores.” Take that person, who only knows those programs, on a tour of one of our campuses anywhere in the world. The reaction is the same.

“I had no idea you did all this.”

That reaction was the same for Dan Rosado when he toured Salvation Army facilities in the Chicago area, but Mr. Rosado got the added bonus of a visit to the local Salvation Army summer camp. He got to see first-hand what takes place at The Salvation Army, plus the smiles on the faces of so many children experiencing God’s creation by attending camp for free.

When the opportunity came to help in south Louisiana following the historic flooding, Rosado, the Vice President for Sales and Marketing at Sqwincher (http://sqwincher.com/) Hydrating Drinks, knew The Salvation Army in Baton Rouge would be on the front lines helping those who needed it the most.

Sqwincher donated 47 pallets of hydrating drinks and other products to The Salvation Army's relief effort in Baton Rouge. Sqwincher drink products both hydrate and replace critical nutrients a person loses during hard work in extreme heat -- conditions that are, unfortunately, all too common around Baton Rouge as residents gut their flood damaged homes in heat that on most days exceeds 100 degrees.  By distributing the Sqwincher drinks, The Salvation Army hopes to help protect flood survivors  from the danger of dehydration and heat exhaustion.

Not content to sit on the sidelines, Sqwincher even went as far as having a couple of their employee’s set up on The Salvation Army's distribution line, handing out cold drinks to people in their cars as they were waiting in line.

We got to see the true heart of Sqwincher this week.

We cannot thank them enough for their support! 

About The Salvation Army
The Salvation Army annually helps more than 30 million Americans overcome poverty, addiction, and economic hardships through a range of social services. By providing food for the hungry, emergency relief for disaster survivors, rehabilitation for those suffering from drug and alcohol abuse, and clothing and shelter for people in need, The Salvation Army is doing the most good at 7,600 centers of operation around the country. In the first-ever listing of “America’s Favorite Charities” by The Chronicle of Philanthropy, The Salvation Army ranked as the country’s largest privately funded, direct-service nonprofit. For more information, visit www.SalvationArmyUSA.org. Follow us on Twitter @SalvationArmyUS and #DoingTheMostGood.

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The Salvation Army, an international movement, is an evangelical part of the universal Christian Church. Its message is based on the Bible. Its ministry is motivated by the love of God. Its mission is to preach the gospel of Jesus Christ and to meet human needs in His name without discrimination.
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